Established Conservative
- have rather high educational achievements and a high income
- they usually work as executive employees, officials or freelancers
- marital status is often married as well as they have children
- their orientation between tradition and modernization shows a morality of responsibility and success as well as a high entitlement of exclusiveness and leadership
- prefer being under like-minded people and segregate from others
- milieu is mainly widespread in western Germany with an age between 40 and 60 years